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SSAB Making Moves to Lead Industry in Profitability

Consequent to the combination with the Finnish steelmaker Rautaruukki, SSAB will, over a three-year period, realize synergies reducing the annual cost base by SEK 1.4 billion. In addition to the cost synergies, SSAB expects to reduce net working capital by around SEK 500 million and to avoid overlapping capital expenditure of SEK 1.4 billion.
 
“We have every possibility to recapture our position as one of the most profitable steel companies compared to relevant peers. We enjoy an unrivalled global position within high-strength steels, a segment where there is good future growth potential. We are market leader in heavy plate in North America, which is an attractive growing market, and we have a clear plan to increase profitability in our operations in Europe. Our recent combination with Ruukki will enable us to reduce the cost base structurally in Europe with SEK 1.4 billion. Furthermore, the new SSAB will have better capabilities to grow globally within high-strength steel, and to strengthen its offering on the home markets,” said SSAB’s president and CEO Martin Lindqvist.
 
SSAB will reduce the cost base by SEK 1.4 billion
The combination with Rautaruukki was completed on 29 July 2014 and the new organization structured into five new divisions — SSAB Special Steels, SSAB Europe, SSAB Americas, Tibnor, and Ruukki Construction — has been in place since September. The appendix shows pro forma quarterly figures for the Group and respective divisions from 2013 and onwards. SSAB’s target is to reduce the cost base by SEK 1.4 billion on an annual basis, with full run rate achieved in mid-2017. The synergies are estimated to amount to around SEK 350 million during 2015, around SEK 800 million in 2016, around SEK 1,200 million in 2017 and around SEK 1,400 million in 2018. The synergy assessment is based on current market conditions. If the market improves, synergies could be lower, but in all scenarios SSAB will capture at least SEK 1.0 billion.
 
In addition to cost synergies, some strategic and maintenance capital expenditure, equating to a value of SEK 1.4 billion, can be avoided. As a result of the combination, SSAB further expects to tie up less working capital, primarily by lowering the inventory levels. The expected working capital reduction is estimated to result in a positive effect on cash flow of around SEK 500 million, with around half of this being freed up during 2015.
 
One-off costs that will impact the result for the third quarter this year that directly related to completion of the transaction amount to approximately SEK 325 million. These costs consist primarily of transfer tax, adviser costs and financing costs. In addition, SSAB estimates restructuring costs of approximately SEK 550 million will be required to achieve the synergies. Of these costs, approximately SEK 400 million is cash-cost and the remaining SEK 150 million is non-cash cost due to potential write-downs of assets. Restructuring costs will be impacting the result as the measures are defined.
 
The balance sheet total of the new company totals SEK 89 billion and net gearing is 51% as at June 30, 2014. The appendix shows the pro forma balance sheet as at 30 June 2014.
 
SSAB currently owns 95.1% of Rautaruukki Corporation shares. The remaining shares will be acquired through ongoing compulsory redemption proceedings. Since 1 August, Rautaruukki has been fully consolidated into SSAB’s result.
 
Well placed to recapture industry-leading profitability and growth
During the past few years, the market situation for the steel industry has been challenging. Going forward, there are some factors that indicate a potential improvement from the low levels of recent years. In addition, current market trends such as energy efficiency and material efficiency will result in increased demand for high-strength steel.
 
The new SSAB gains benefits both through cost synergies and potential to increase sales – resulting from cross selling potential, a stronger product offering and through greater resources for application development.
 
Looking ahead, there are many possibilities to continue work on developing the new company. This includes increasing the presence in the emerging markets, expanding value-added end-user services and aftermarket operations and increasing capacity in the U.S.
 
SSAB sees good potential to improve profitability and to be one of the most profitable steel companies compared to relevant peers in terms of EBITDA margin.