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Severstal-metiz Opens Teci Rus and Teci Istanbul Service Centers
10/15/2009 - The Severstal-metiz Group of Companies extends service and distribution in its wire rope business by opening two service centers—Teci Rus and Teci Istanbul—in Russia and Turkey.
The Severstal-metiz Group of Companies extends service and distribution in its wire rope business by opening two service centers—Teci Rus and Teci Istanbul—in Russia and Turkey.
Part of its strategy to become a leader in the world steel rope market, the Severstal-metiz Group and its subsidiary company in Italy, Redaelli Tecna, have implemented their first joint projects on development of a service center network. The two new retail outlets are an extension of the Teci service and distribution chain, a specialized division of Redaelli.
Teci Istanbul is a joint venture of Redaelli and Turkish company WSSP Makina Ticaret A.S., a leader in crane equipment service. The main competitive advantage of the center, according to the new branch, is providing service to customers where rope is consumed—in ports of the Mediterranean coast.
Teci Rus has been set up to mirror the Italian service centers, offering the same services such as cut-to-length on-demand, ends termination (by swaging, splicing, fusing, and tapering), and complete rope assembly with steel fittings. It will be the first Teci outlet in Russia that offers customers, using hoisting equipment, a wide assortment of ropes made by the Severstal-metiz Group, adapted to the application environment and conditions and completely ready for use.
Severstal-metiz, via Redaelli, holds 25% shares of stock in Teci Istanbul with an option to buy another 25% during two years.
Teci is a distribution chain in Italy, founded in 1905. Teci specializes in sales and service of ropes, sales of hoisting machines, and other associated goods. It includes nine centers in Italy, one in Turkey (Istanbul), and one in Russia (Cherepovets).
Redaelli Tecna S.p.A. is one of the world market leaders in specialty wire ropes. Market sectors include offshore, mining, civil-engineering structures, and electrical power engineering. Redaelli focuses on the production of high-tech specialty wire ropes (ropes with compacted strands, organic filled ropes, locked coil wire ropes) for offshore drilling platforms, lifting engineering, stadiums, cable-stayed bridges, and cableways. It has a distribution chain (Teci) and a technical engineering business (Tensoteci). In 2008, the company produced 15.000 tonnes of ropes and reported revenue of €108 million. Redaelli was incorporated into the Severstal-metiz Group on July 31, 2008.
Severstal-metiz is a group of companies that unites the metalware assets of the Severstal company. It is among the top five European producers of wire and wire products in its segment. Production sites are located in Russia, Ukraine, and Europe. Major customers are in construction, oil and gas, automotive, metallurgy, and engineering. In 2008, the Severstal-metiz Group of Companies sold 847.1 thousand tonnes of steel products, EBITDA reached $113.9 million (€ 77.7 million), a 30% increase in comparison with 2007 level.
The WSSP Makina Ticaret A.S. Co. is a front-runner in crane equipment services in Turkish ports. It is part of MLS Holding, a leading Turkish private business group, holding and managing petrochemical and engineering assets, hotel business in Turkey and abroad. It has been a partner of Redaelli since 2005.
