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Nucor Ad Campaign Honored by NYC Business Marketing Association

A Nucor ad campaign took top honors at the Business Marketing Association (BMA) of New York City’s 25th annual awards competition.
 
The BMA of New York City Advertising Creative Excellence (ACE) Awards recognize work produced for clients that promote innovations which create real and lasting change, informs and transform the ways people do business every day, and shape the dynamics of commerce on an industry-wide, nationwide and global scale. This year, a panel of eight judges, representing both the agency and client side, judged 436 entries from across the United States and as far away as Australia.
 
Nucor’s winning ad campaign, which won Best Campaign honors, was created by Eric Mower and Associates (EMA).
 
EMA earned a total of seven ACE () awards. In addition to Best Campaign honors, EMA Group B2B also earned recognition for:
 
  • SEW Eurodrive – print advertising brand corporate campaign
  • Honeywell (HHP) - interactive application
  • Charlotte Pipe and Foundry - direct mail, flat campaign
  • Charlotte Pipe and Foundry - direct mail, dimensional single
  • CXtec - public relations, single effort category
  • National Electrical Manufacturers Association - public relations campaign

EMA
is an integrated marketing communications agency with specialized expertise in public relations and public affairs, consumer advertising, brand promotion and business-to-business marketing. With offices in Buffalo, Rochester, Syracuse and Albany, N.Y., as well as Charlotte, Atlanta, and Sarasota, EMA serves clients throughout the United States and Canada. EMA also serves many of its clients through IN, a worldwide network of leading independent advertising agencies in more than 70 countries. EMA has 260 full-time professionals and estimated 2008 capitalized billings of $220 million.