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Cleveland-Cliffs Expands Board of Directors

“Ron’s distinguished career represents the Cleveland-Cliffs culture perfectly, which includes fierce negotiating skills, fighting for the resilience of American manufacturing, and a deep appreciation for organized labor and a thriving middle class,” said Cleveland-Cliffs chairman and chief executive officer Lourenco Goncalves.
 
A Harvard Business School graduate, Bloom began his career as an investment banker at Lazard. He went to serve as the special assistant to the president of the United Steelworkers (USW) union, working in that capacity from 1996 to 2009.
 
Cleveland-Cliffs said Bloom played an active role in the sale of the assets of LTV Steel and Bethlehem Steel to the International Steel Group (ISG), whose assets are now part of Cleveland-Cliffs. Mr. Bloom was also a key player when the USW successfully used the union’s successorship rights in their basic labor agreement to block the sale of Wheeling-Pittsburgh Steel to a foreign buyer in 2007.
 
Beginning in 2009, Bloom served in a number of roles within the Obama, Trump and Biden administrations, including senior adviser to the Secretary of the Treasury on President Obama’s Task Force on the Automotive Industry from 2009 to 2011, where he helped lead the reorganizations of both General Motors and Chrysler. During 2012, he served as Assistant to the President for Manufacturing Policy, where he provided leadership on policy development and strategic planning for the administration’s agenda to revitalize the manufacturing sector.
 
Bloom is currently a managing partner and vice chair in Brookfield Asset Management’s private equity group.
 
“We have recently seen a case of stunning disrespect to the wishes of labor in our industry, and Ron Bloom being on our board will ensure that all stakeholders have a voice. Ron’s track record at Lazard and Brookfield has also displayed an amazing ability to generate immense value creation, which he will bring to bear on behalf of our shareholders as a member of our board,” Goncalves said.