AISI Launches New Network of Steel Websites
03/09/2011 - AISI has launched a new network of websites combining a redesign for steel.org, launch of the brand-new smdisteel.org website, and a totally new face for North American steel recycling at recycle-steel.org.
The American Iron and Steel Institute (AISI) has launched a new network of websites combining a redesign for steel.org, launch of the brand-new smdisteel.org website, and a totally new face for North American steel recycling at recycle-steel.org.
The Steel Market Development Institute (SMDI), a business unit of AISI created in 2008, has unveiled its new website as part of the launch, while the Steel Recycling Institute (SRI), also a business unit of AISI, features a redesign of its website, including expanded content on sustainability and life-cycle analysis.
“The network of sites offers visitors access to anything they might need to find out about the North American steel industry, its market applications, general statistics or the industry’s commitment to sustainability,” said AISI President and CEO Thomas J. Gibson. “It also features content important to our major advocacy issues, tools to enable our members to take action on relevant legislation, and information about the industry’s major thrust in the area of research and development, which will translate into new technologies to advance the future of the North American steel industry.”
The redesigned website’s Public Policy section features content dedicated to AISI’s policy priorities, including positions on pro-manufacturing, energy and climate, environment, transportation and infrastructure, and health and safety. A Resources page features white papers (policy analysis), fact sheets, AISI testimony, Steelgrams on legislation, AISI comments and the AISI 2011 Public Policy Agenda, among other tools.
The new network of websites features a global navigation bar that enables visitors to move easily among the websites. The Steel Network is also expandable, enabling future websites that are part of the AISI family to become accessible through this global navigation.
“The site is designed to make it as easy as possible for people to find anything about steel and the steel industry,” Gibson said.
The global navigation also features a media center, information on events, access to the online store, contact information for AISI and its SMDI and SRI business units, and a place for Members to log in to password-protected content reserved for members.
The steel.org site will continue to feature its popular “Steel Comment of the Week,” which highlights current commentary by Members of Congress about the domestic steel industry. The Steelworks Blog will also continue, as well as a North American map that shows the geographic locations in the United States, Canada and Mexico where steel is produced.
The menu tab on sustainability describes the steel industry’s performance in terms of energy efficiency, reducing its carbon footprint, use of life-cycle analysis and new technologies being developed to further advance the industry’s environmental achievements.
The new smdisteel.org website offers profiles of major steel applications, including automotive,
construction and container. The construction section highlights a variety of market segments including bridges, cold-formed steel design, codes & standards, utility poles, framing, roofing, corrugated steel pipe, steel pipes and tanks, reinforced pavement and green building.
The redesigned recycle-steel.org website contains a wide range of information related to recycling, including overall recycling rates as well as the rates for each market segment, information about LEED (Leadership in Energy & Environmental Design) certification, a searchable online database to locate the nearest steel recycling option, and access to educational tools for teachers and students.
construction and container. The construction section highlights a variety of market segments including bridges, cold-formed steel design, codes & standards, utility poles, framing, roofing, corrugated steel pipe, steel pipes and tanks, reinforced pavement and green building.
The redesigned recycle-steel.org website contains a wide range of information related to recycling, including overall recycling rates as well as the rates for each market segment, information about LEED (Leadership in Energy & Environmental Design) certification, a searchable online database to locate the nearest steel recycling option, and access to educational tools for teachers and students.
AISI serves as the voice of the North American steel industry in the public policy arena and advances the case for steel in the marketplace as the preferred material of choice. AISI also plays a lead role in the development and application of new steels and steelmaking technology. The Institute comprises 25 member companies, including integrated and electric furnace steelmakers, and 140 associate and affiliate members who are suppliers to or customers of the steel industry.
The Steel Market Development Institute (SMDI), a business unit of AISI, grows and maintains the use of steel through strategies that promote cost-effective solutions in the automotive, construction and container markets, as well as for new-growth opportunities in emerging steel markets.
